Introducing the world’s wildest hypercar.
The Valkyrie shot for Aston Martin Norway.
The $3.5 million Aston Martin Valkyrie makes its grand debut in Norway.
The goal: Follow the process of first delivery and first drive through still photos and film.
Launch Content
Goal: Show the unveiling of the Aston Martin Valkyrie in the Insignia AS showroom. Connect the car to the importer by showing it distinctly in their showroom/workshop. Follow the moment the car comes off the truck to the moment it’s placed among the other Aston Martins in the showroom. Material to be used on social media in paid and unpaid ads.
Design language: High contrast, direct lighting and strong reds. The car\s paint, Supernova Red, is extremely rare and of high importance to show. Thus, the background colors are muted to allow the car to pop.
First Drive
It has been seen, now it’s time to be experienced. The first drive of the Aston Martin Valkyrie is a big deal and it was our job to show it in action at Rudskogen racetrack.
Keywords: Noise, Drama, Action, Elegance.
